Building Good Customers

Successful Business need Successful Customers and building relationships is key to learning your customer’s needs.

Here are five ways to build customer relationships and keep them coming back.


Communication is an essential way to build customer relationships. 

Have conversations with your customers and find out what they need, show them that you have the solution to their problem and how it will help them.

If you have employees, take time to show them how to communicate with those customers.  Don’t wait for customer service to be a problem, get those communication skills in place while taking on new employees and make sure that the customer’s needs are met by returning messages and emails.

Exceed expectations

Your customers expect great products or services from you and in order to exceed those expectations deliver that product or service faster than anticipated.

Ask for feedback

Don’t be afraid to ask for feedback. 

Whether customers have a good or bad opinion about your business they will make their feelings known.

If you invite that feedback you are in a position to respond and show that you are listening.

Surveys or comment cards are always a great way to gain feedback from your customers.

The benefits of customer feedback helps you to finds out their specific needs so that you can find the best solutions to their problems.  Always listen carefully.  The work things you can do is ask for feedback and then not address their concerns.

Connect with your customers

There are so many ways to connect with your customers using technology.  Use social media and online tools to help you to reach your customers.

Show your appreciation

There are many ways to show your appreciation to your customers.  Loyalty points, cards, discounts or a referral reward programme and some of the many ways that you can reward your customers’ loyalty.

Don’t take your customers for granted but know the tips and tricks to develop them and increase their loyalty.