Reaping the Benefits of Digital Technology
55% of people now engage with the internet through their mobile phones, and the percentage continues to climb swiftly. Apps now provide the gateway for customers to access suppliers data rather than the web itself, with mobile phone users typically spending 90% of their time within various apps.
Making sure your business is mobile friendly is crucial if you are to win new sales in this competitive world. Apps should improve security as users will know who messages are from, and thus open up new and improved methods of communications for clients.
So as well as your web site, ensure you can engage with your customers via mobile technology as well, to ensure your success at growing your business.